Sales Glossary

Unlock the secrets of contemporary sales jargon with Heybase's ultimate sales glossary, featuring over 400+ modern sales terms and slangs explained.

Account Development Representative (ADR)

ABC (Always Be Closing)

ABM (Account-Based Marketing)

ABS (Account-Based Selling)

ABSD (Account-Based Sales Development)

ARR (Annual Recurring Revenue)

Account Executive (AE)

Account-Based Everything (ABE)

Account-Based Revenue (ABR)

Accounts Payable

Accounts Receivable

Adoption Process

Application Program Interface (API)

Appointments Set

Artificial Intelligence (AI)

Average Contract Value (ACV)

Average Dollar per sale (ADPS)

Average Sale/Selling Price (ASP)

B2B (Business to Business)

B2C (Business to Customer)

B2C2B (Business to Consumer to Business)

BANT (Budget, Authority, Need, and Timeline)

BANT for SaaS Qualification

Beating Objections

Bell-Shaped Curve

Bottom of the Funnel (BOFU)

Bounce back coupon offer

Business Development Representative (BDR)

Business Intelligence (BI)

Buyer’s Remorse

Buying Atmosphere

Buying Criteria

Buying Process / Buying Cycle

C-Level / C-Suite

Call for Proposal

Cancellation Prevention

Cash Collection

Challenger Sales Model

Champion / Challenger Test

Channel Partner

Click-Through Rate (CTR)

Closed Opportunities

Closed Question

Collaborative CRM

Compounded Annual Growth Rate

Conversion Path

Conversion Rate

Cost Per Click (CPC)

Cost Per Impression

Cost of Goods Sold (COGS)

Critical Questions

Current Customer

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